LinkedIn Tips, LinkedIn Tricks & Proven Strategies To Help You Attract New Leads and Win New Sales - from LinkedIn Speaker & Expert Philip Calvert. Join Philip's private group 'LinkedIn Secrets Mastermind' at https://www.facebook.com/groups/LinkedInSecrets/
Your LinkedIn photo matters - but what impact is it having?
Get link
Facebook
X
Pinterest
Email
Other Apps
How are you testing the impact of your LinkedIn profile photo?
Take a look at photofeeler and try out different photos of yourself.
It's amazing how many people put little or no effort at all into their LinkedIn profile picture; yet it's critically important in getting attention and setting the scene before people start to read your beautifully crafted biography and career history. Not surprisingly, when people are looking for a photo for their LinkedIn profile they try to find something which makes them look confident and competent - yet that's not one of the first things we want to know about someone when seeing them for the first time. On many occasions at workshops, I've asked delegates to tell me what they want to see in a person purely from looking at their profile photo, and all too often they've talked about friendliness, trustworthiness, honesty and dependability before anything else. This Forbes article makes for interesting reading and really helps to highlight the importance of getting your photo right.
There are a couple of points I agree with in this, though the tone of the article is overcooking the downside. There are plenty of fantastic features on LinkedIn - you just have to USE them! Click here to read...
As a LinkedIn speaker, trainer and consultant, I got into a discussion yesterday with someone who felt that LinkedIn is just terrible at how it promotes itself. Arguably, parent company Microsoft and CEO Jeff Weiner don’t have too much to worry about on that front because they have over 500 million members. But it did get us thinking about who LinkedIn is trying to appeal to. Is it a jobs site? Maybe it’s a networking platform – how exactly does LinkedIn see itself? As a speaker on how to use LinkedIn to increase sales , I’m often asked the same question around the world at conferences – not least of which is "Just how useful is LinkedIn really Phil? I’m on LinkedIn but I don’t really get it…” When you think about the site’s functionality, it has several different target audiences, so it means different things to different people: What is LinkedIn to you? • A recruitment tool? • A blogging platform? • A networking platform? • A statement of your professional expe...
Comments
Post a Comment